{"@context":"https:\/\/schema.org\/","@type":"CollectionPage","@id":"https:\/\/datanova.com.au\/tag\/digital-marketing\/#CollectionPage","headline":"Digital Marketing Tag","description":"","url":"https:\/\/datanova.com.au\/tag\/digital-marketing\/","hasPart":[{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/gamification-crm-case-management-australian-non-profit-market\/","headline":"Opportunities for non-profit organisations with Gamification","url":"https:\/\/datanova.com.au\/gamification-crm-case-management-australian-non-profit-market\/","datePublished":"2020-01-20","dateModified":"2024-11-25","mainEntityOfPage":"https:\/\/datanova.com.au\/gamification-crm-case-management-australian-non-profit-market\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/07\/Gamification-CRM-Case-Management-man-woman-board-datanova-logo.jpg","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/07\/Gamification-CRM-Case-Management-man-woman-board-datanova-logo.jpg","height":400,"width":870},"keywords":["Analytics","Business Planning","Business Strategy","Cloud Computing","cloud services","Collaboration","Database","Digital Marketing","e-commerce Web Development","Gamification","Google Slides","social crm","Trends"]},{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/aged-care-social-network-platforms\/","headline":"Aged Care: Social Network Platforms Service Support","url":"https:\/\/datanova.com.au\/aged-care-social-network-platforms\/","datePublished":"2016-12-01","dateModified":"2024-11-25","mainEntityOfPage":"https:\/\/datanova.com.au\/aged-care-social-network-platforms\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/12\/Aged-Care-Social-Network-Platforms.jpg","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/12\/Aged-Care-Social-Network-Platforms.jpg","height":400,"width":870},"keywords":["Aged Care","Cloud Computing","Collaboration","Digital Marketing","Mobile","Social Media","Technology","Web 2.0"]},{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/define-social-commerce\/","headline":"Social commerce next step in the evolution of eCommerce","url":"https:\/\/datanova.com.au\/define-social-commerce\/","datePublished":"2016-11-08","dateModified":"2024-11-25","mainEntityOfPage":"https:\/\/datanova.com.au\/define-social-commerce\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2019\/11\/social-media-crm-people-icons-face.jpg","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2019\/11\/social-media-crm-people-icons-face.jpg","height":400,"width":870},"keywords":["cloud services","Digital Marketing","social commerce","social crm","Social Media","Trends"]},{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/2016-social-media-report\/","headline":"2016 Social Media Report","url":"https:\/\/datanova.com.au\/2016-social-media-report\/","datePublished":"2016-10-04","dateModified":"2024-04-19","mainEntityOfPage":"https:\/\/datanova.com.au\/2016-social-media-report\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/07\/2016-social-media-report.png","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/07\/2016-social-media-report.png","height":400,"width":870},"keywords":["Data","Digital Marketing","Social Media"]},{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/effective-crm-systems-a-marketing-attitude\/","headline":"Search engine marketing and business performance","url":"https:\/\/datanova.com.au\/effective-crm-systems-a-marketing-attitude\/","datePublished":"2016-10-04","dateModified":"2024-04-19","mainEntityOfPage":"https:\/\/datanova.com.au\/effective-crm-systems-a-marketing-attitude\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/08\/Search-engine-marketing-business-performance.jpg","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/08\/Search-engine-marketing-business-performance.jpg","height":400,"width":870},"keywords":["Analytics","Business Planning","Business Strategy","Cloud Computing","cloud services","Collaboration","Database","Digital Marketing","e-commerce Web Development","Gamification","Google Slides","social crm","Trends"]},{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/mobile-social-media-new-element-of-digital-marketing\/","headline":"Mobile marketing: communication for an individual user","url":"https:\/\/datanova.com.au\/mobile-social-media-new-element-of-digital-marketing\/","datePublished":"2016-09-26","dateModified":"2024-11-25","mainEntityOfPage":"https:\/\/datanova.com.au\/mobile-social-media-new-element-of-digital-marketing\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/09\/Mobile-social-media-element-devices-iphone-digital-people-marketing-01.jpg","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/09\/Mobile-social-media-element-devices-iphone-digital-people-marketing-01.jpg","height":400,"width":870},"keywords":["Analytics","Business Intelligence","Business Planning","Business Strategy","Cloud Computing","Collaboration","Content Marketing","Digital Marketing","Digital Technologies","Social Media","Technology"]},{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/gamification-marketing-campaigns\/","headline":"Gamification marketing campaigns","url":"https:\/\/datanova.com.au\/gamification-marketing-campaigns\/","datePublished":"2016-09-21","dateModified":"2024-01-28","mainEntityOfPage":"https:\/\/datanova.com.au\/gamification-marketing-campaigns\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/09\/Gamification-marketing-campaigns.jpg","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/09\/Gamification-marketing-campaigns.jpg","height":400,"width":870},"keywords":["Analytics","Business Intelligence","Business Planning","Business Strategy","Cloud","Collaboration","Digital Marketing","Digital Technologies","e-commerce Web Development","Gamification","social crm","Trends"]},{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/smes-best-practice-social-marketing-strategy\/","headline":"Interact with consumers through online communities","url":"https:\/\/datanova.com.au\/smes-best-practice-social-marketing-strategy\/","datePublished":"2016-09-14","dateModified":"2024-11-25","mainEntityOfPage":"https:\/\/datanova.com.au\/smes-best-practice-social-marketing-strategy\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/09\/SMEs-Best-practice-social-marketing-strategy-girl-board-business-strategic.jpg","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/09\/SMEs-Best-practice-social-marketing-strategy-girl-board-business-strategic.jpg","height":400,"width":870},"keywords":["Analytics","Business Intelligence","Business Planning","Business Strategy","Data","Digital Marketing","Digital Technologies","Social Media","Trends"]},{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/mobile-crm-business-benefits-mobile-marketing\/","headline":"The importance and benefits of m-marketing","url":"https:\/\/datanova.com.au\/mobile-crm-business-benefits-mobile-marketing\/","datePublished":"2016-09-02","dateModified":"2024-11-25","mainEntityOfPage":"https:\/\/datanova.com.au\/mobile-crm-business-benefits-mobile-marketing\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/09\/Mobile-CRM-Business-benefits-mobile-marketing.jpg","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/09\/Mobile-CRM-Business-benefits-mobile-marketing.jpg","height":400,"width":870},"keywords":["Business Intelligence","Business Planning","Cloud","Cloud Computing","cloud services","Content Marketing","Data","Database","Digital Marketing","m-crm","m-marketing","social crm","Technology","Trends"]},{"@type":"BlogPosting","@id":"https:\/\/datanova.com.au\/content-marketing-new-trends-marketing-strategies\/","headline":"The art and science about content marketing","url":"https:\/\/datanova.com.au\/content-marketing-new-trends-marketing-strategies\/","datePublished":"2016-08-31","dateModified":"2024-11-25","mainEntityOfPage":"https:\/\/datanova.com.au\/content-marketing-new-trends-marketing-strategies\/","author":{"@type":"Person","@id":"https:\/\/datanova.com.au\/author\/christian-krauter\/#Person","name":"Christian Krauter","url":"https:\/\/datanova.com.au\/author\/christian-krauter\/","identifier":2,"description":"The Founder of Datanova, a visionary and digital business solution architect with 24 years experience in the rapidly expanding fields of information management systems, data governance and customer focused-strategy. Christian Krauter, is a recognised expert on analytical applications for Australian Government Services focused on improving client\u2019s business results through cloud development, information management and data governance.","image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7a52a259c394d32b7938074fdcaef13b7f510e628f499cc62ea5498380918564?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Datanova Cloud","logo":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2025\/01\/datanova-logo.webp","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/08\/Content-Marketing-New-Trends-Marketing-Strategies-Featured-Image-Hero-Blog-Post.jpg","url":"https:\/\/datanova.com.au\/wp-content\/uploads\/2016\/08\/Content-Marketing-New-Trends-Marketing-Strategies-Featured-Image-Hero-Blog-Post.jpg","height":400,"width":870},"keywords":["Business Planning","Business Strategy","cloud services","Content Marketing","Digital Marketing","Trends"]}]}