CARE MANAGEMENT SOFTWARE

Mobile marketing: communication for an individual user

Mobile marketing: communication for an individual user

mobile-social-media-element-devices-iphone-digital-people-marketing-01

Mobile social media: The new hybrid element of digital marketing communications It is difficult to imagine our lives without mobile phones. According to a the ABS.gov.au Household Use of Information Technology Australia in 2014-15, “Australians on an average own 3 digital devices and ownership of many digital, mobile and connected devices has reached critical mass. … Read more

Gamification marketing campaigns

gamification-marketing-campaigns

Gamification marketing campaigns: What is gamification? Experts seem to agree that gamification relates to the use of game design in non-game environments. In the past few years, gamification concepts have been successfully applied to a variety of fields such as consumer products, education, idea competitions, citizen science and marketing. Goals of these applications include increasing … Read more

The importance and benefits of m-marketing

Mobile CRM Business benefits mobile marketing

Mobile CRM: Business benefits mobile marketing The use of mobile phones in Australia represents an outstanding business opportunity. Almost 80% of Australians surveyed have one, an increase of nearly 10% on last year. There are roughly 15 million smartphones in use in Australia and that doesn’t include the millions of used devices stashed in drawers, … Read more

CRM starts from a business strategy and philosophy

CRM-marketing-process

CRM as a marketing attitude Effective CRM systems, or customer relationship management, relates to the aspects of exchange that a business has with its customers. But CRM isn’t just a piece of software – it covers all aspects of an organisation which has a relationship with the customer. CRM examines how a business works with … Read more

How Australian and businesses are using social

Social cloud statistics Australia Selfie People Blogs Hero Article

Social cloud statistics Australia and how Australian people and businesses are using social media. Article inspired by the 2015 edition of the Sensis Social Media Report and we added all relevant links at the end of the article with the link to download the full report. Australians continue to embrace technology through use of internet … Read more

Gamification for Australian Community Service Providers

gamification-office-people-game-social-crm-hero

Gamification Social CRM defined focus for Australian Community Service Providers or anyone interested in Gamification. Gamification is a business strategy which applies game design techniques and uses techniques in a non-gaming context to engage employees and clients. Gamification the latest trend by several experts allows you to analyse, change behaviours and develop skills to drive … Read more

Listening and engaging with Social Media CRM

social-media-crm

What is Social CRM? Benefits, impact and processes. Social CRM, a social way of thinking about customer relationship management and engagement that focuses on using social media to enhance customer experience. Social CRM is still in its early days but customers are fundamentally changing the dynamics of the marketplace. The holy grail of social media … Read more

Cloud Based Custom Mobile Development

custom mobile development

How can we employ custom mobile development to improve client experience, productivity and business results? Australia’s companies are under pressure to work faster, smarter and more efficient. Accessing core data securely from mobile devices is key to reach those goals. Mobile solutions that enable business units and employees to perform and compete more effectively are … Read more

Online Portal to self-service your customers

Cloud PORTAL for Customer Engagement hero blog

Cloud PORTAL for Customer Engagement & self-service Datanova introduces ‘FlowPoint’ a cloud portal preloaded with functions to engage and self-service your customers. FlowPoint works and is optimised for FlowLogic our sophisticated Cloud CRM Solution, designed to address the needs of Australian Community Care organisations will help you improve outcomes, operate efficiently, and meet the expectations … Read more

A new form of competitive advantage based on customer knowledge

CX Cloud Improve Service Delivery Concept Abstract

Cloud Customer Experience for Community Service Providers, how to develop Journey Maps to improve Service Delivery Become customer-focused, more efficient and deliver outcomes that will help your company achieve its objectives. Service providers in the not-for-profit sector are facing a structural change in their business – from a government funding model to a user-pays system. … Read more