CARE MANAGEMENT SOFTWARE
Mobile social media: The new hybrid element of digital marketing communications It is difficult to imagine our lives without mobile phones. According to a the ABS.gov.au Household Use of Information Technology Australia in 2014-15, “Australians … Read more
Digital innovation strategy: Framework for diagnosing and improving digital product and service innovation The perils and promises of the digital world. Digital technology has become increasingly important as companies seek to achieve their business goals. … Read more
Gamification marketing campaigns: What is gamification? Experts seem to agree that gamification relates to the use of game design in non-game environments. In the past few years, gamification concepts have been successfully applied to a … Read more
SMEs Best practice social marketing strategy The internet has created many new ways businesses can reach consumers. These include online marketing tools such as blogs, podcasts and social media. Businesses can overcome geographical barriers and … Read more
Mobile CRM: Business benefits mobile marketing The use of mobile phones in Australia represents an outstanding business opportunity. Almost 80% of Australians surveyed have one, an increase of nearly 10% on last year. There are … Read more
The importance of social media content marketing Academics and professionals all around the world have been fascinated by the effect social media content marketing has on a business’s brand. In a paper delivered to the … Read more
Uncovering the Online Marketing Mix Communication for Healthcare Services Any business marketplace is a crowded environment of organisations that provide almost the same service. New organisations, which may or may not survive, enter the market … Read more
Gamification Social CRM defined focus for Australian Community Service Providers or anyone interested in Gamification. Gamification is a business strategy which applies game design techniques and uses techniques in a non-gaming context to engage employees … Read more
What is Social CRM? Benefits, impact and processes. Social CRM, a social way of thinking about customer relationship management and engagement that focuses on using social media to enhance customer experience. Social CRM is still … Read more
How can we employ custom mobile development to improve client experience, productivity and business results? Australia’s companies are under pressure to work faster, smarter and more efficient. Accessing core data securely from mobile devices is … Read more